Food News: McDonald’s Opening Vegetarian-Only Locations

by in Food News, September 6, 2012
mcaloo tikki
McDonald's new Mcaloo Tikki will make its debut in India in 2013.

McDonald’s may best be known for its hamburgers, but the fast-food chain is changing out its trademark beef patties for the potato variety—well, in India at least. The fast-food chain is planning to open two new vegetarian-only restaurants in the predominately Hindu and Muslim country next year; menu items will include locally-inspired dishes like the Mcaloo Tikki, a burger made with a breaded potato and pea patty, special vegetable sauce, ketchup, red onion and two slices of tomato. The restaurant will also offer the McCurry Pan, a dish of curried broccoli, baby corn, mushrooms and red bell pepper that’s baked in a crust.

McDonald’s locations in India already don’t sell beef or pork, and the kitchens are separated into vegetarian and non-vegetarian sections. The new restaurants are set for locations in “northern Indian cities that are pilgrimage sites for Hindus and Sikhs,” according to Rajesh Kumar Maini, a spokesman for the company’s north and east Indian operations who was quoted in a recent article.

To learn more, read the full article.

What do you think about the chain’s vegetarian options? Is it a ploy to get customers in the door, or just a new localized offering?

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