This year’s South by Southwest festival is more food-centric than ever. The SouthBites lineup is back for its second year, now encompassing dozens of programs on the growing intersection of food and tech. There’s a pop-up food trailer park of the same name where you can refuel with kimchi fries and fish tacos between panels. But Austin is always good to food lovers, no matter when you visit. The Texas town is home to epic barbecue, world-class Tex-Mex (breakfast tacos galore!) and pioneering chefs. If you’re heading to SXSW, here are some must-try spots. And if you’re not lucky enough to attend this year, consider these just a few tasty reasons to book a trip. Read more
It’s no surprise that social media and food trucks go together. We’ve known that for quite some time now. However, the reasons why the two are so dynamic are evolving as more social platforms become available and as the food truck movement continues to grow.
A recent SXSW Interactive panel brought together Food Network’s general manager of online brands, Bob Madden, and recent cast members from The Great Food Truck Race to speak on this topic. Daniel Shemtob from The Lime Truck, James DiSabatino from Roxy’s Gourmet Grilled Cheese and Stephanie Morgan from Seabirds sat down for an hour to discuss how they go beyond using Twitter and Facebook on a day-to-day basis.
So why is social media so important to the food truck industry? Each panelist shared their reasons:
1. To tell people where your truck is located.
2. To show the transparency of the business.
3. To gain the consumer’s trust.
If you’re heading to SXSW this weekend in Austin, Texas, you’re going to need to fuel up in between all of the interactive, film and music events. You can’t possibly focus on having a great time without some delicious eats in your belly. We’ve rounded up a few Food Network favorites from Giada’s Weekend Getaway in Austin to Guy’s best bets from Diners, Drive-Ins and Dives.
Find more of Food Network’s favorite eats in Austin on Food Network Local.