I know you’ve been counting down to the Chefs vs. City premiere tonight. In each episode, Food Network chefs Aarón Sánchez and Chris Cosentino challenge two local foodies to locate that city’s biggest, boldest, most unexpected food places. When we asked super fast runner and Chefs vs. City co-star, Chris Cosentino, how to describe thisRead more »

I can’t say enough great things about What Would Brian Boitano Make? Sorry if it seems like I’m being insensitive to the fact that you haven’t seen it, but man it is really good! There are theme parties, crazy costumes, the beauty of San Francisco, and of course, first-rate instructional cooking. That said, you canRead more »

Working at Food Network leads to personal experiences and opportunities that sometimes are unimaginable. So I decided to share one of my own and be the warm-up act for bigger, better stories to come later in the “series” from the rest of Creative Services.

In promos, sometimes our chefs share the spotlight with surprising co-stars: the graphics. The Viva Daisy! spot is no exception, as we’re hoping you’ve already seen on-air. I casually stalked Senior Designer Christopher Clarke and Writer/Producer Steve Tardio paparazzi-style from start to finish as they collaborated and created this promotional piece. Now I am excitedRead more »

Greenscreen isn’t just for summer’s big budget action movies. It’s also used to place your favorite Food Network stars in worlds beyond their kitchens and imaginations. For example, take Claire Robinson’s show promo for the first season of 5 Ingredient Fix. One of our producers, Olivia, developed this spot after talking with Claire about herRead more »

Ancient Roman Philosopher, Marcus Tullius Cicero said “Cultivation to the mind is as necessary as food to the body.” Well, hopefully most of us definitely agree with the food part, but the mind needs inspiration as well, especially to cultivate a promo. On her 9th anniversary at Food Network, I asked Writer/Producer, Olivia Mazyuk, toRead more »

It’s 8:00a, and there is a Food Network crew setting up a photo shoot in (Olympic ice skater) Brian Boitano’s house, and he’s not home. What does Brian Boitano have to do with Food Network? Well, as it turns out, not only is Brian Boitano an Olympic athlete, he’s also an outstanding home cook andRead more »

We are all the buzz about Daisy Martinez’s “In The Kitchen” show, Viva Daisy. Right now in my department, Creative Services, we are all busy working on promoting the next season. I literally just sat in on a brainstorming session with the producer and designer of the launch spot (a promo that lets you knowRead more »

Everyday in these hallowed halls, I walk past our logo, encompassed in our fabulous new graphics look. The colors and textures of the logo you see that accompany Food Network shows on TV, or on print campaigns (like billboards or on taxi’s) are all created by my department – Creative Services. Toot, toot. Then oneRead more »

The Food Network lobby is a happening place. A couple of weeks ago, I was waiting for the elevator, and a golden-blonde woman was pacing in the waiting area. When she turned around, it was Sandra Lee, aka Aunt Sandy. She was obviously awaiting a meeting (probably about her new show Sandra’s Money Saving Meals),Read more »