Duff Goldman’s new show, premiering Thursday, Jan. 29 at 10:30|9:30c (with a sneak peek Sunday, Jan. 25 at 11|10c), might be the first of its kind: a competition show with no final prize, no money, nothing, nada, zilch, except for the Golden Whisk, the only physical reward. On Duff Till Dawn, it’s not $10,000 or $25,000 on the line; it’s pride. The Golden Whisk, well, it’s just the proverbial icing on the cake. It’s just about as good as any award show statuette, as any of the winning bakers is free to rub it in other bakers’ faces, having earned bragging rights. But at the bottom of it all, “it’s a really fresh take on competition,” Duff said, where everyone gets to show off what they can do.
FN Dish caught up with the artiste extraordinaire, owner of Charm City Cakes and maker of epically awesome cakes, to talk about the concept of the new show, actually competing from dusk till dawn in his bakery and why there is no monetary reward.