The Great Food Truck Race Caption It — This Way to Food

by in Shows, August 31st, 2012

Coast of Atlanta on The Great Food Truck Race
The Great Food Truck Race cruises into its third week this Sunday, which means by now the teams have become more comfortable in their trucks and are finally starting to think and sell like professional food truck operators. But although the teams have learned to properly price their menus, cook in small spaces and work with local ingredients, some are still struggling to find the best way to publicize themselves and track down optimal parking spaces. Should trucks pair up with one another to increase their visibility, or should they try to monopolize an entire area on their own? Can they afford to settle for an out-of-the-way location if they have absolutely top-notch food? The remaining six teams are likely asking themselves these questions and more as they prepare for another weekend of selling in Amarillo, Texas.

No matter her team’s location, Coast of Atlanta’s Tawanaca has taken the opportunity to advertise into her own hands, resorting to a rustic cardboard sign and sidewalk promotion to lure potential customers to her truck. Has her team fallen victim to the Curse of the Bad Parking Spot and been forced to turn to alternative methods of marketing? Is her handmade advertisement a way to compete with nearby trucks? What else could the teams be doing to better their businesses?

Before you tune in this Sunday at 9pm/8c to find out which team goes home next, we’re challenging you, Food Truck fans, to write your best captions (tastefully appropriate, please) for this on-the-street moment in the comments below.

Which is your favorite food truck team so far? Cast your Fan Vote up to 10 times per day.

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Comments (22)

  1. lil'Foodie says:

    HEY TEXANS!!! This way to Atlanta!

  2. Suspicious says:

    I'm standing out here 'cause I can't stand listening to the old broad and her toy boy fight.

  3. jc chillin says:

    to the guy above, atlanta is already in that picture, there is a chik-fil-a in the top right corner…duh

  4. "Food Network needs a bigger/better Sharpie/Cardboard budget!"

  5. akeyamni says:

    Whose idea was it for me to stand out here with a big smile and a small sign?!

  6. John says:

    Eat mor chikn!

  7. sarah says:

    Best chow the lord will allow!!!

  8. Foodie says:

    Not Homeless! Have Food. Come eat & enjoy!

  9. Hmmmmmm says:


  10. Jeanine Gaines says:

    Come 'n Get It!

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