Food Network’s In The Kitchen App at Eats and Apps Bash

by in News, February 15th, 2011
Food Network's Milissa Tarquini demonstrates the recipe search function on the ITK app. (Photo 2011©Alexander Bitar)

Last week was social media week in New York City — a chance for New Yorkers to learn about the latest trends in social, mobile, gaming and more across categories like food, entertainment, music and fashion. At an event called Eats & Apps, put on by MouthoftheBorder, the latest apps were presented to food lovers (professionals and enthusiasts alike). And by apps, we mean -etizers and -lications. Sliders, mac and cheese, veggie chili and fries from build-a-burger joint 4Food were passed as party-goers chatted with the creators of the newest products marrying tech and food. Attendees had the opportunity to try out the new apps and talk to the creative minds who brought them to life, as well as mingle with food writers, bloggers, editors and home cooks. Food Network’s In the Kitchen App for iPad, iPhone and Android was there, joining the ranks of the latest, greatest must-have food and cooking apps of the moment.

Will Turnage, co-creator of Bread Baking Basics, is out to prove that homemade bread is easy with an oven, some flour and a few taps of the app. (Photo 2011©Alexander Bitar)

A rundown of the presenters:

Food Network In the Kitchen: Instant access to all of the recipes and menus from the stars and Food Network Kitchens, plus tools like a shopping list, kitchen timer and unit converter. ($1.99)

Gourmet Live: New and archived Gourmet content — recipes, stories, interviews, menus — updated every Wednesday. ($0.99)

Foodspotting: A location-based visual guide to the food near you. Users can share photos of what they’re eating with friends in food, making it easy to share and discover what to eat right now. (Free)

Snooth: A location-based wine finder that allows users to find favorite wines at the best price near them. (Free; Pro-Edition, $4.99)

Dinevore: Restaurant recommendations from the people you choose — friends, critics and trusted brands — in the neighborhoods you frequent. (Free, no mobile app yet)

Gojee: Syncs up with your grocery store rewards card to provide deals, news, recipes and products based on your purchases. (Free)

Ratio: A recipe-free cooking app based on Michael Ruhlman’s cookbook, Ratio: The Simple Codes Behind the Craft of Everyday Cooking. Calculate the amounts of ingredients needed for thousands of culinary combinations. ($4.99)

Bread Baking Basics: Also from Michael Ruhlman, a primer on baking bread at home — you choose the type of loaf and the amount and the app will customize a recipe with step-by-step instructions for you. ($1.99)

Nichelle Stephens
Cupcake blogger and food lover Nichelle Stephens from Cupcakes Take the Cake shared some eats and apps at the event. (Photo 2011©Alexander Bitar)

Which apps (and eats!) are you most excited about using?

(Photos by Alexander Bitar.)


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