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Although I am the last person who should be casting aspersions on other people’s brand extensions — really? This is a good idea?

…They hadn’t seen a marinated steak in forty days. It made the boy sad that they had marinades but no steak to eat them on. The old man had taught the boy to rope the cows that once marinated would eventually become their steak. The old man had scars on his hands from the ropes used to catch cows but those scars were not fresh. It had been years since the old man had roped a cow and then marinated it. The boy said “Remember how once we roped eighty-seven cows and marinated steak?” “I remember” said the old man.

[EMD via YesButNoButYes]

Rupa Bhattacharya, Culinary Writer